Home of the brave.

London Shootfighters is a world-famous mixed martial arts team and training facility. It’s the home of many world-class professional fighters and world champions alike. But as combat sport evolves, London Shootfighters needs to evolve its brand. This new brand mark retains the recognisable design elements, but reimagines them in a more contemporary design language. This new brand identity prepares London Shootfighters for the next chapter in its illustrious story.

Services delivered: Brand Identity, Brand Communications.